(Last updated May 2019)
1. Web Sites Covered
This Privacy Statement covers the information practices of Web sites that link to this Privacy Statement: https://brightlight.biz (collectively referred to as “Bright Light’s Web sites” or “the Company’s Web sites”). No personal information collected is ever downloaded to the media players through the service.
Bright Light’s Web sites may contain links to other Web sites. Bright Light is not responsible for the information practices or the content of such other Web sites. The Company encourages you to review the privacy statements of other Web sites to understand their information practices.
2. Personal Information Collected
Bright Light offers a variety of services that are collectively referred to as the “Service.” Bright Light collects information from individuals who visit the Company’s Web sites (“Visitors”) and individuals who register to use the Service (“Customers”).
When expressing an interest in obtaining additional information about the Service or registering to use the Service, Bright Light requires you to provide the Company with contact information, such as name, company name, address, phone number, and email address (“Required Contact Information”). When purchasing the Service, Bright Light requires you to provide the Company with financial qualification and billing information, such as billing name and address, credit card number, and the number of employees within the organization that will be using the Service (“Billing Information”). Bright Light may also ask you to provide additional information, such as company annual revenues, number of employees, or industry (“Optional Information”). Required Contact Information, Billing Information, and Optional Information are referred to collectively as “Data about Bright Light Customers.”
As you navigate the Company’s Web sites, Bright Light may also collect information through the use of commonly-used information-gathering tools, such as cookies and Web beacons (“Web Site Navigational Information”). Web Site Navigational Information includes standard information from your Web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Company’s Web sites (such as the Web pages viewed and the links clicked).
3. Use of Information Collected
The Company uses Data about Bright Light Customers to perform the services requested. For example, if you fill out a “Contact Us” Web form, the Company will use the information provided to contact you about your interest in the Service.
The Company may also use Data about Bright Light Customers for marketing purposes. For example, the Company may use information you provide to contact you to further discuss your interest in Bright Light, the Service, and to send you information regarding the Company and its partners, such as information about promotions or events.
Bright Light uses credit card information solely to check the financial qualifications of prospective Customers and to collect payment for the Service. Bright Light uses Web Site Navigational Information to operate and improve the Company’s Web sites. The Company may also use Web Site Navigational Information in combination with Data about Bright Light Customers to provide personalized information about the Company.
4. Web Site Navigational Information
Bright Light uses commonly-used information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Company’s Web sites (“Web Site Navigational Information”). This section describes the types of Web Site Navigational Information the Company may collect and how the Company may use this information.
There are two types of cookies: session-based and persistent-based. Session cookies exist only during one session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer.
If you have chosen to identify yourself to Bright Light, the Company uses session cookies containing encrypted information to allow the Company to uniquely identify you. Each time you log into the Service, a session cookie containing an encrypted, unique identifier that is tied to your account is placed your browser. These session cookies allow the Company to uniquely identify you when you are logged into the Service and to process your online transactions and requests. Session cookies are required to use the Service. Bright Light uses persistent cookies that only the Company can read and use to identify browsers that have previously visited the Company’s Web sites.
When you purchase the Service or provide the Company with personal information, a unique identifier is assigned you. This unique identifier is associated with a persistent cookie that the Company places on your Web browser. The Company is especially careful about the security and confidentiality of the information stored in persistent cookies. For example, the Company does not store account numbers or passwords in persistent cookies. If you disable your Web browser’s ability to accept cookies, you will be able to navigate the Company’s Web sites, but you will not be able to successfully use the Service.
Bright Light may use information from session and persistent cookies in combination with Data about Bright Light Customers to provide you with information about the Company and the Service.
Bright Light uses Web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web sites and interaction with emails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the Web beacon, and a description of a Web site tied to the Web beacon. For example, Bright Light may place Web beacons in marketing emails that notify the Company when you click on a link in the email that directs you to one of the Company’s Web sites. Bright Light uses Web beacons to operate and improve the Company’s Web sites and email communications. Bright Light may use information from Web beacons in combination with Data about Bright Light Customers to provide you with information about the Company and the Service.
When you visit Bright Light’s Web sites, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate non-personally identifiable information. For example, Bright Light uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web sites. Bright Light also collects IP addresses from Customers whey they log into the Service as part of the Company’s “Identity Confirmation” and “IP Range Restrictions” security features.
Third Party Cookies
From time-to-time, Bright Light engages third parties to track and analyze non-personally identifiable usage and volume statistical information from individuals who visit the Company’s Web sites. Bright Light may also use other third-party cookies to track the performance of Company advertisements. The information provided to third parties does not include personal information, but this information may be reassociated with personal information after the Company receives it. This Privacy Statement does not cover the use of third party cookies.
5. Public Forums, Refer a Friend, and Customer Testimonials
Bright Light may provide bulletin boards, blogs, or chat rooms on the Company’s Web sites. Any personally identifiable information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. Bright Light is not responsible for the personally identifiable information you choose to submit in these forums. Customers and Visitors may elect to use the Company’s referral service to inform friends about the Company’s Web sites. When using the referral service, the Company requests the friend’s name and email address. Bright Light will automatically send the friend a one-time email inviting him or her to visit the Company’s Web sites. Bright Light does not store this information. Bright Light may post a list of Customers and testimonials on the Company’s Web sites that contain information such as Customer names and titles. Bright Light obtains the consent of each Customer prior to posting any information on such a list or posting testimonials.
6. Sharing of Information Collected
Bright Light may use a third-party intermediary to manage credit card processing. This intermediary is not permitted to store, retain, or use Billing Information except for the sole purpose of credit card processing on the Company’s behalf. Bright Light reserves the right to disclose personally identifiable information of the Company’s Customers or Visitors if required by law or if the Company reasonably believes that disclosure is necessary to protect the Company’s rights and/or to comply with a judicial proceeding, court order, or legal process.
7. Communications Preferences
Bright Light offers Customers and Visitors who provide contact information a means to choose how the Company uses the information provided. You may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of the Company’s marketing emails. Additionally, you may send a request specifying your communications preferences to email@example.com. Customers cannot opt out of receiving transactional emails related to their account with Bright Light or the Service.
8. Correcting and Updating Your Information
Customers may update or change their registration information by editing their user or organization record. To update this information, please email firstname.lastname@example.org or call (808) 521-3000. To discontinue your account and to have information you maintained in the Service returned to you, please email email@example.com or call (808) 521-3000.
9. Customer Data
Bright Light Customers use the Service to host data and information (“Customer Data”). Bright Light will not review, share, distribute, or reference any such Customer Data except as provided in the Bright Light Subscription Agreement, or as may be required by law. Individual records of Customer Data may be viewed or accessed only for the purpose of resolving a problem, support issues, or suspected violation of the Bright Light Subscription Agreement, or as may be required by law. Customers are responsible for maintaining the security and confidentiality of their Bright Light usernames and passwords.
Bright Light uses robust security measures to protect Customer Data from unauthorized access, maintain data accuracy, and help ensure the appropriate use of Customer Data. When the Service is accessed using Internet Explorer version 6.0 or later, Firefox version 2.0 or later, or Safari version 3.0 or later, Secure Socket Layer (“SSL”) technology protects Customer Data using both server authentication and data encryption. These technologies help ensure that Customer Data is safe, secure, and only available to the Customer to whom the information belongs and those to whom the Customer has granted access. Bright Light also implements an advanced security method based on dynamic data and encoded session identifications, and the Company hosts its Web sites in a secure server environment that uses firewalls and other advanced technology to prevent interference or access from outside intruders. Bright Light also offers enhanced security features within the Service that permit Customers to configure security settings to the level they deem necessary. Because the Company uses the Service to maintain Data about Bright Light Customers, this information is secured in the same manner as described above for Customer Data.
11. COPPA (CHILDREN ONLINE PRIVACY PROTECTION ACT)
When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. We do not specifically market to children under 13 years of age.
12. FAIR INFORMATION PRACTICES
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur: we will notify the users via email within 7 business days.
We also agree to the Individual Redress Principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
13. CAN SPAM ACT
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions.
- Process orders and to send information and updates pertaining to orders.
- We may also send you additional information related to your product and/or service.
- Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM we agree to the following:
- NOT use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us by following the instructions at the bottom of each email and we will promptly remove you from all correspondence.
14. Changes to this Privacy Statement
Bright Light reserves the right to change this Privacy Statement. Bright Light will provide notification of the change through the Company’s Web sites at least thirty (30) business days prior to the change taking effect.
15. Contacting Us
Questions regarding this Privacy Statement or the information practices of the Company’s Web sites should be directed to Bright Light Digital LLC, 2800 Woodlawn Drive, Suite 101, Honolulu, Hawaii 96822.